Looking for bold Stampede bling? Mosey over to Joydrop at Market Mall and lasso up some heavenly horseshoes. Not everything at the new boutique is rhinestone cowboy, but I cried a tear in my beer for this cuff by Rebel Designs.
Business partners Shashi Behl (on the left — I didn’t let her put down her champagne before the photo) and Lila Lewandoski celebrate the opening of their second store at Market Mall in Calgary. Friends since their Saskatchewan days, the two gave their first location a try in Westhills in June 2012. Now they’ve broken through the mall ceiling, as one of the rare locally-owned independents in the shopping hood. They’re targeting the lower-priced yet designer accessory range, which no one seems to be doing yet in Alberta. Taking a cue from the success of others like Blue Ruby in Vancouver, they’ve Joydropped the concept and made it their own.
Featuring collections by Alexis Bittar, Melinda Maria and Love Heals, Joydrop has room for more Canadian jewelers. Lila tells me she’d love to see some Calgarian bling displayed in the store. So YYC designers, get to it!
