Somehow, it’s not surprising that James Cox goes by the less formal JR. After all, the CEO of the ginormous gun range, The Shooting Edge, brought in the folks from Knott’s Berry Farm to design this kid-friendly fun-gun booth at his facility. Yet his passion for formal shooting wear inspired him to bring William Evans to Calgary, where I’m delighted to report JR was serving excellent wine at the opening party. He’s not an arms dealer on three continents for nothing. For the record, that shady deal in War Dogs? JR turned it down.William Evans is known for making the type of clothing required to go shooting with Prince Charles, and the tweeds needed for any high-level experience of country life. With two shops in England (London and Bisley), it seemed only natural to JR that a third should open in Alberta. Attached to his gun range.At the recent VIP Sneak Peek (or Sneak a Peek, if you’re partial to Stampede linguistics) the British Consul General to Calgary, Caroline Saunders, enthusiastically agreed. Why do Duck Dynasty when shooting with the Windsors is so much more stylish?Just inside the northeast entrance to the Calgary Farmers’ Market, happy hunters can find ties made of 100% English woven silk or wool and silk mix, featuring favorite prey, or loyal best friends.My favorite of the evening was this jacket by Spanish brand T.ba, known for its attention to the elegant equestrian social set.
Down the hall from the cocktails and canapés at William Evans, customers shopped for explosive Christmas gifts at The Shooting Edge…… and practiced retaliation against any Grinch attacks.But excellent soundproofing prevented any gunfire audio at the soiree. Meanwhile, Smithbilt’s lead hat designer Holly Allen was on hand to get our heads in the game. Her hats are available for purchase alongside all the high-quality hunting attire. I gave country sloane a try, while Holly spectated.
Congratulations on your opening, William Evans! JR, I like your style.